3. Data We Collect
To process your order, we collect only the necessary data:
First and last name
Delivery address
Email address
Phone number
If you subscribe to our newsletter, we collect your email address. This information is needed to send you news, offers, and discounts.
Payments are made via bank transfer — we do not store or process your payment card details or online banking login information.
4. Purpose of Data Processing
We use your personal data only for the following purposes:
To process and deliver orders
To communicate with you regarding the execution of your order
To fulfill legal obligations (e.g., accounting requirements)
To send newsletters and offers (direct marketing) — only with your consent. You can withdraw your consent at any time by clicking the “Unsubscribe” link in any of our emails or by contacting us at hello@ritual-you.com.
5. Data Retention Period
Order data is retained for 10 years, as required by the Republic of Lithuania’s Accounting Law.
Communication data (e.g., emails) may be retained for up to 3 years in case of disputes or legal requirements.
Newsletter subscription data (email address, consent date) is retained until you unsubscribe. Proof of unsubscription (fact and date) may be kept for up to 3 years based on our legitimate interest, to demonstrate consent management and fulfill legal obligations.
6. Cookies and Similar Technologies
We use cookies and similar tracking technologies on our website.
Cookies are small text files stored on your device that help us ensure the proper functioning, security, and performance of the website, analyze usage, and, where applicable, provide marketing content.
For detailed information about the cookies we use — including their purposes, duration, categories (e.g., essential, analytics/statistics, marketing), specific cookie names, third-party providers, and how you can manage your preferences — please see our Cookie Policy.
Types of cookies:
Essential cookies – these cookies are strictly necessary for the operation, security, and core functionality of the website. They are processed on the basis of our legitimate interests or because they are necessary to provide a service explicitly requested by you. These cookies do not require your consent.
Analytics and marketing cookies – are placed only with your prior consent. These cookies help us understand how visitors use our website and allow us to measure and improve performance or deliver relevant advertising.
You may give, refuse, or withdraw your consent at any time via our cookie banner or by adjusting your browser settings. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.Third-Party Services – we may use third-party services such as Google (e.g., Google Analytics) and Meta Platforms (e.g., Meta Pixel). These providers may process personal data in accordance with their own privacy policies. Links to their respective privacy policies are available in our Cookie Policy.
Where personal data is transferred outside the European Economic Area, appropriate safeguards are implemented in accordance with applicable data protection laws.
7. Data Sharing
Your data may be shared with:
Postal or courier services (for delivery purposes only)
Accounting service providers
Government authorities – only when required by law
Meta Platforms Ireland Ltd. (Facebook/Instagram) – if you have consented to marketing cookies, your browsing and behavioral data may be shared with this company for the purpose of personalized advertising
MailerLite – newsletter delivery service (data processor). Your email address and subscription status may be shared with this service to send newsletters and manage subscriptions. Data may be processed within the EU/EEA infrastructure; in certain cases, GDPR-compliant transfer mechanisms may apply (e.g., SCCs). More info: https://www.mailerlite.com/legal/privacy-policy
Google reCAPTCHA – used to protect forms from misuse. This service may collect technical data about your device and user behavior to distinguish humans from bots. More info: https://policies.google.com/privacy
Your data is not shared with other third parties for marketing purposes.
8. Your Rights
Under the General Data Protection Regulation (GDPR), you have the right to:
Access your personal data
Request correction or deletion of your data
Restrict the processing of your data
Object to the processing of your data
Receive your personal data and transfer it to another data controller (right to data portability)
Submit a complaint to the State Data Protection Inspectorate
You can exercise your rights by contacting us via email at: hello@ritual-you.com.
Unsubscribing from newsletters: At the bottom of each of our newsletters, you will find an “Unsubscribe” link. You can also unsubscribe by sending an email to hello@ritual-you.com.
9. Changes to the Privacy Policy
This Policy may be updated in response to changes in legal requirements or our business activities. The latest version will always be available on the website ritual-you.com.